https://vimeo.com/85808586

The Cystic Fibrosis Trust have fighting the disease for 50 years and to mark the occasion they launched the ‘No Party’ campaign to highlight the fact that most people with cystic fibrosis don’t reach their 50th birthday.

The campaign was devised by Bristol agency Different Kettle who brought us onboard to create a film to introduce the campaign and encourage people to get involved. Working closely with the creative team at Different Kettle, we developed a character and animation style that told the story in a simple way as well as fitting in with the Trusts branding.

The character was hand-drawn frame by frame before being cleaned up digitally with the final composite being completed in After Effects.


Credits

Agency Creative Director
Dave Sturdy

Agency Producer
Jess Nair

Script
Sian Norris

Animation Director
James Ward

Character Design and Animation
Stef Roberts

Sound Design
Jon Hardy

Voice Over
Faye Dicker

Client
Cystic Fibrosis Trust

Agency
Different Kettle

Production Company
Scubaboy Inc


Project Completion Jan 2014

@